WAFU and Portugal’s leading security-products distributor have formally signed an exclusive national-distributor agreement. Under the deal, WAFU’s full portfolio—home remote locks, smart locks, invisible locks, electronic locks, etc.—will officially enter the Portuguese market and radiate from there to south-western Europe, marking an important step forward in WAFU’s European strategic layout.
1. Strategic importance of the Portuguese market
- Geographic advantage: Portugal lies on Europe’s south-western edge, a vital hub linking Europe, Africa and the Americas.
- Booming tourism real-estate: as a top tourist destination, Portugal’s short-term rental market is expanding rapidly, creating strong demand for smart security.
- Policy support: the Portuguese government is vigorously promoting smart-city construction, creating a favourable market environment for smart-home products.
2. Localised product adaptation and innovation
To meet Portugal’s specific needs, WAFU carried out a series of optimisations:
- Climate adaptation: enhanced moisture and salt-spray protection for the Atlantic coastal high-humidity environment.
- Door-type compatibility: developed installation solutions for Portugal’s common solid-wood and modern composite doors.
- Multi-language support: added Portuguese-language UI and voice prompts to improve user experience.
3. Certification strengths & quality assurance
WAFU products have obtained worldwide authoritative certifications:
- EU: CE, RoHS, REACH, EN 15684 burglary-resistance rating
- Quality: ISO 9001 quality-management-system certificate
- Performance: MTBF ≥ 100,000 cycles, far exceeding the industry standard
At present, WAFU products have been exported to 62 countries and have built a strong reputation in the European market.
4. Co-operation model & market support
WAFU will provide the Portuguese national distributor with full-package support:
- Optimised logistics: a regional warehouse centre in Lisbon to guarantee timely delivery
- Marketing fund: market-promotion budget and brand-publicity materials provided
- Training system: product-knowledge and installation-technical training for the distributor team
- After-sales service: building a local service network for fast-response support
5. Future outlook
Taking the Portuguese market as the starting point, WAFU plans to deepen its presence in south-western Europe within the next three years and gradually expand to Portuguese-speaking countries such as Brazil and Angola. The company will continue to increase R&D investment, launch more products tailored to local needs, and further enhance the global influence of “China smart manufacturing” in the security field.
